MB-280 Design and deliver powerful customer experiences with Dynamics 365 Customer Insights Training Course
MB-280T00 Dynamics 365 Customer Insights Certification
The MB-280T00 training course introduces learners to model-driven app configuration within Dynamics 365 Customer Experience. Participants will gain practical skills to design and implement end-to-end customer experience solutions. The course explores Dynamics 365 Sales features such as lead and opportunity management, product catalog setup, and sales order processing. It also covers the use of Microsoft Copilot for Sales and Dynamics 365 Customer Insights to create unified customer profiles, target customers effectively, and deliver impactful marketing assets.
A dedicated hands-on workshop at the end of the course enables participants to apply their learning in a real-world challenge by configuring Dynamics 365 Sales and Customer Insights model-driven apps to deliver a complete customer experience solution. This practical approach ensures students develop both theoretical knowledge and applied skills.
The MB-280 course is designed for individuals aiming to achieve the Microsoft Dynamics 365 Customer Experience Analyst Associate certification or preparing for the MB-280 exam. Delivered as a five-day program, it combines content from the MB-280T01, MB-280T02, MB-280T03, and MB-280T04 courses, which are also available separately.
Logitrain offers MB-280 in Melbourne, Sydney, Brisbane, Adelaide, Perth, and Canberra, with flexible classroom, in-house, and live online training options.
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A basic understanding of marketing and sales principles.
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Experience with model-driven app configuration, Microsoft Power Apps, and data modelling concepts.
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Familiarity with the Dynamics 365 Customer Experience suite, including Dynamics 365 Sales and Dynamics 365 Customer Insights.
Candidates can achieve this certification by passing the following exam(s).
MB-280: Microsoft Customer Experience Analyst exam
The certification exam can be registered and attempted within 3 months of course/module completion at Logitrain training centre on weekdays during normal business hours (excludes public holidays)
MB-280 Microsoft Customer Experience Analyst course material provided.
- Implement and manage Dynamics 365 Sales processes, including lead and opportunity management.
- Configure and customise Dataverse and model-driven apps to meet business requirements.
- Integrate and use the Dynamics 365 App for Outlook to improve sales productivity.
- Apply security roles, permissions, and customisations within Dynamics 365 Sales.
- Demonstrate the capabilities of Dynamics 365 Customer Insights for creating unified customer profiles and data-driven strategies.
- Extend and enhance Dynamics 365 Sales functionalities by integrating with Microsoft Power Platform and other solutions.
- Business Analysts who want to understand and improve customer engagement strategies using Dynamics 365.
- Sales and Marketing Professionals aiming to leverage Dynamics 365 Sales and Customer Insights for better outcomes.
- Functional Consultants who need to configure and customise model-driven apps.
- IT Professionals and Solution Architects responsible for implementing and managing Dynamics 365 Customer Experience solutions.
- CRM Administrators seeking to enhance their knowledge of Dataverse, Customer Insights, and integration with Microsoft tools.
- Individuals preparing for the MB-280 certification exam or looking to advance their career in Dynamics 365 Customer Experience.
- Set up and manage lead and opportunity scoring, qualification, and pipeline views
- Process quotes, orders, and manage sales territories
- Configure product catalog, product bundles, pricing, and forecasts
- Use Sales Insights, Copilot for Sales, Sales Accelerator, conversation intelligence, and relationship analytics
- Create and manage Dataverse environments, tables, columns, relationships, and data views
- Implement business logic with business rules, rollups, process flows, and formula columns
- Customize model-driven app forms, views, timeline controls, and embed Power BI reports
- Manage security roles, teams, access control, and auditing in Dataverse
- Deploy and configure the Dynamics 365 App for Outlook
- Set up mailboxes, server-side synchronization, and email tracking
- Manage security models, roles, teams, privileges, and lifecycle stages in Dynamics 365 Sales
- Customize status reasons, automation rules, and app sharing settings
- Build and manage unified customer profiles in Customer Insights
- Design customer journeys, email templates, forms, and audience segments
- Manage events, registrations, consent, and compliance requirements
- Enable and use Copilot for Sales and productivity features
- Integrate Microsoft Teams, Outlook, and document management with Dynamics 365
- Automate seller productivity using Power Platform extensions and workflows
- Apply practical skills in workshops through real-world scenarios using Sales, Dataverse, Customer Insights, and Power Platform integrations
- AZ‑900: Microsoft Azure Fundamentals
- MS‑900: Microsoft 365 Fundamentals
- MS‑102: Microsoft 365 Administrator
- AZ‑305: Designing Microsoft Azure Infrastructure Solutions
- SC‑900: Microsoft Security, Compliance, and Identity Fundamentals
- SC‑100: Microsoft Cybersecurity Architect
- SC‑400: Microsoft Information Protection Administrator
- MS‑720T00: Microsoft Teams Voice Engineer
- AI‑900: Microsoft Azure AI Fundamentals
- DA‑100: Analyzing Data with Power BI
- AZ‑104: Microsoft Azure Administrator
- AZ‑400: Designing and Implementing Microsoft DevOps Solutions
- DP‑203: Data Engineering on Microsoft Azure
- PL‑300: Microsoft Power Platform Solution Architect
- MB‑300: Microsoft Dynamics 365: Core Finance and Operations

Take the certification exam within 3 months of course / module completion

Take the official certification exam at Logitrain, a local VUE test centre or online

Course material in digital format is included for flexibility and ease of use

Mock test is included in the full-time courses to assist with your preparation

Our trainers are highly skilled with expertise and extensive hands-on experience

Relax, we will beat competitor’s advertised price. Our course has no extra costs
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The supply of this course/package/program is governed by our terms and conditions. Please read them carefully before enrolling, as enrolment is conditional on acceptance of these terms and conditions. Proposed course dates are given, course runs subject to availability and minimum registrations.
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