Google Ads Training Course 2

Learn and understand the fundamentals of Google Ads

Building on the knowledge gained in the Google Ads Course 1, this course takes your knowledge and skill level up a notch by covering Google shopping, YouTube advertising, Gmail campaigns, audience targetting, tracking and optimisation.

In this advanced Google Ads course 2, participants will up their knowledge of Google Ads and learn advanced Google Ads techniques, strategies, and tools for success.

This course goes beyond the fundamentals and delivers participants the strategies to take their campaigns to the next level.

Learn to optimise your Google Ads to amplify efficiency and performance and leverage the real power of Google Ads.

Google Ads Course 1 is a pre-requisites for this course

There is no certification exam associated with this course.

Google Ads course material provided

  • Google Shopping Campaigns
  • Advertising on YouTube
  • Campaigns on Gmail
  • Targeting Audiences
  • Tracking
  • Email Benefits
  • Advanced Google Ads Settings
  • Optimisation


This course is likely to add to the employment-related skills of the participants. The skills developed are likely to be used in the course of being an employee or working in a business.

  • Business owners
  • Marketing students
  • Digital marketing professionals
  • PPC professionals
  • Setting Up Google Shopping Campaign
  • Google Shopping Campaign Up and Running
  • Bidding Effectively
  • Negative Keywords
  • YouTube Message
  • YouTube Method
  • Targeting on YouTube
  • Gmail Campaigns
  • Audience Targeting
  • Targeting Options
  • Available Audiences
  • Phone Call Tracking
  • Revenue Tracking
  • Micro Conversions Tracking
  • What is Quality Score
  • Impression Share
  • Optimisation Matters
Get our expert trainers at your premises. Logitrain Customised Team can tailor the course to meet your organisation's specific learning and development needs and business goals.
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What is included with the Google Ads Course 1?

Logitrain course includes official certification exam fee.
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