Digital Marketing Management and Strategy Course

Digital Marketing Strategy

Learn and understand digital marketing management

Learn and develop the skills and knowledge you need to roll out a successful digital marketing strategy and its ongoing management.

With the rise of digital platforms and an increasingly competitive and globalised business market, it is crucial to understand your target audience. In order to grow your brand and increase business, you need to continually optimise and measure the success of your campaigns. A business cannot grow and prosper without a high-performing digital marketing strategy.

In this course, we cover the vital aspects of digital marketing management and strategy, from identifying the target customer market, their behaviour and segmentation, reaching them through the right advertising medium to generating ongoing referrals.

On the last day of the course, participants will work individually and create a digital marketing strategy presentation.

There are no pre-requisites for this course

There is no certification exam associated with this course.

Digital marketing strategy and management course material

  • The current state
  • Before stage
  • During stage
  • After stage


This course is likely to add to the employment-related skills of the participants. The skills developed are likely to be used in the course of being an employee or working in a business.

  • Founders
  • Leaders
  • Business owners
  • Marketing students
  • Digital marketing professionals
  • Defining your target market
  • Forming a meaningful message
  • Reaching target marketing through advertising
  • Capturing leads
  • Nurturing leads
  • Sales conversion
  • Providing a great experience
  • Increasing customer’s lifetime value
  • Generating referrals
Get our expert trainers at your premises. Logitrain Customised Team can tailor the course to meet your organisation's specific learning and development needs and business goals.
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    High-quality, cost-effective training since 2004
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What is included with the Digital Marketing Management and Strategy Course?

Logitrain course includes official certification exam fee.
Certificate of Attendance

Get a Certificate of Attendance to prove your commitment to learning

Our class size is small for personalised learning experience
Small Class Size

We provide personalised learning experience for every student

Logitrain courses, programs and packages includes course material.
Includes Course Material

Course material in digital format is included for flexibility and ease of use

Logitrain courses, packages and programs includes sample practise questions.
Includes Practise Questions

Practise questions are provided for better understanding of the key concepts

Skilled Trainers
Instructor-led Training

Attend the course with an instructor at our training center or from anywhere

Logitrain courses include price beat guarantee.
Our Price Beat Guarantee

Relax, we will beat competitor’s advertised price in Australia. Our course has no extra costs

Dates, Locations & Prices
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The supply of this course/package/program is governed by our terms and conditions. Please read them carefully before enrolling, as enrolment is conditional on acceptance of these terms and conditions. Proposed dates are given, courses run subject to availability and minimum registrations.


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